The fast track to creating a powerful marketing asset that will attract audiences, inspire change and grow your following
If you’re an expert, author, coach or entrepreneur that wants to make a difference, you will already know that to inspire change, to grow your audience and your income, you have to share your message and become someone who can influence the narrative, someone who is a ‘Thought Leader’.
Unfortunately, there many who don’t even get started on the journey because they are held back by their own limiting beliefs about speaking, and those that do start to share, often miss out on these fundamental steps.
• They fail to bring unique perspectives to issues in their niche and so get lost in the crowd.
• They share information rather than creating high quality compelling content that grabs attention, shifts beliefs and sells their idea, product or service.
• They have no strategy for raising their visibility or getting out there to share their message powerfully in front of big audiences.
But that’s where a great signature talk and this programme comes in.
Specifically, I personally help you craft a talk that is designed to inspire, entertain, and become a powerful marketing asset.
Typically, people who get my help to craft their talk will get 10% or more of their audience taking action, and if it’s a paid speaking appearance results have included newspaper headlines and more speaking opportunities.
You know that you have a great idea, product or service, but you just can’t seem to get the messaging right to reach the people who you know it will help.
You want to have a talk that inspires and engages people, but you struggle to know where to start.
You want to share your story in such a way that others can see what’s possible for them, and makes them want to work with you, but you can’t see a way to make it interesting or compelling.
You want to become a thought leader, make an impact and grow your income AND you’re committed to taking action to make this possible.
You want to have an asset that you can reuse, repurpose and leverage for many years to come.
A DOSE OF INSPIRATION
Here's my interview with Kaye King on how she smashed her recent speaking opportunity and made the most of her talk with a 10% conversion rate!
The Nail Your Signature Talk Programme is about giving you the confidence, knowledge, practical tools and content to create a talk that brings your target customer into your world, and gently guides them to believe what you believe, so that making the decision to take the next step with you becomes inevitable.
This programme is not a presentation course just about improving your speaking skills, yes it will do that too, but primarily this is about creating a piece of marketing content based on your stories, that shifts beliefs whether it’s presented as a talk, a webinar, a podcast episode or guest spot, or even a blog or email series.
It’s also not passive – I won’t be doing the work for you, you absolutely need to take action every week to build your talk, but I will be with you every step of the way to support, coach and hold you accountable for the result that you want.
Sarah has helped me greatly in pulling together my origin story into something that is cohesive and interesting for others to listen to. If you want to greatly improve your presentation and pitching skills, I highly recommend working with Sarah Archer.
Sharp End Equity Partners Ltd.
This includes our Nail Your Signature Talk in 60 Days training; eight modules of in-depth training videos that you can access 24/7 (self-paced online & blended programme) or eight weekly 1-2-1 sessions with me (1-2-1 programme). Meaning you’ll learn exactly how to put each element of your talk together.
The Blended Programme includes a private support group and weekly coaching calls with me, for 12 weeks (because I know that life and business can get busy!) Whichever option you choose you will also get one month’s membership of The Speaking Club ‘Live’, so that you can continue to practice the delivery of your talk with support.
This includes access to additional speaking skills training on confidence, storytelling, voice and humour, plus pitching templates and swipe files so that you can get your talk out there on stages, podcasts and networking events.
Although I have been teaching the Story Led Speaking framework and content for some time, this is a brand-new programme designed specifically for those who want to get results super fast and walk away with a powerful signature talk in 60 days (or less).
Before I started, I was worried that I was taking on too much, as I’m struggling with a big book project …. but the course has opened up different ways to structure the book, in line with the emotional journey of the reader – so it feels very serendipitous.
The sessions so far have been brilliant – well-structured, clear and easy-to-digest, with straightforward examples from a range of businesses to help me see how to apply it to my own and they have helped me to really rethink how I’m getting my message across, and how to engage the emotions of my audience, so they are more likely to take action afterwards.
Working with Sarah has been transformational – it’s really opened my eyes to different ways of communicating with my audience, both for speaking and for writing.
I now feel much more confident about my talk, and I know that I can use all the brilliant resources from the program to help me keep improving, creating stories that can inspire people to act.
If you’re thinking about it then I would say… Go for it!
Rethink Global
8 video workshop sessions to create your signature talk
Private Community to ask questions and get support
4 Core Skills modules to power up your delivery and impact
4 weeks membership of The Speaking Club ‘Live’ to get 1-2-1 coaching, advice and support.
Speaker Swipe Files, all the files you need to set up your speaking
PLUS - 12 weeks of live group coaching and support to run alongside the self-paced workshop sessions.
8, 1-2-1 bespoke coaching sessions to create your signature talk.
Extra 1-2-1 support, coaching, and feedback between sessions.
Access to the 8 video workshop sessions for future reference
Access to the 4 Core Skills modules for future reference.
4 weeks membership of The Speaking Club ‘Live’ to get 1-2-1 coaching, advice and support.
Speaker Swipe Files, all the files you need to set up your speaking
PLUS - 12 weeks of live group coaching and support .
This offer is exclusively open to Masterclass Attendees
Make the most of your Signature Talk, once you have it Nailed!
Conversations that Convert Course (normally £97):
This course will help you step into a ‘sales equals transformation’ mindset and hold powerful conversations that convert prospects into clients. My Conversations That Convert Bootcamp isn’t just a sales skills course like others you may have taken... it’s a system that that you can follow each and every time you have a consultation with a potential client.
> The ‘Mind Power’ module that will help you reframe ‘selling’ and get you on the right path to success.
> The ‘Conversation Power’ module that guides you step by step through the conversations that convert blueprint to make sure you know exactly what to say at every point of the conversation.
> The ‘Body Power’ module to give you voice and body language tools and tips that will increase your confidence and charisma.
An extra 3 months of The Speaking Club 'Live' membership
(normally £247):
So that you can keep the momentum going with coaching, feedback, accountability and support to get your message out there.
“I was finding it very difficult to articulate my message in my pitch. I had so many messages that I wanted to convey and didn’t want to sound too spammy or pushy.The “Pitching Bootcamp” helped me to clearly articulate one focused message by using story led solutions that also addressed any possible objections that could occur.Can highly recommend Sarah Archers bitchin 😎 ‘Pitching Bootcamp’. ”
Darran Berry - Author MBA FCIM CISM
The course has been brilliant for helping me clarify how I share my message with an audience and has given me the tools and techniques to talk about my journey with confidence and impact.Sarah’s background in marketing, scriptwriting, theatre, and comedy combine for a powerful mix of course content. This story led speaking course is unique and well beyond conventional speaking courses. This course is about creating talks that draw in and rivet the attention of your audience.
Verla Fortier, Author & Speaker
"Sarah gave a great insight into storytelling, how to use it as a very powerful marketing tool and it has already allowed me to present complex concepts in simple terms. This is not just a sales training. It helps on so many levels! Thank you!"
Bart Janaszek,
Operations Director, Digital Trading